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Total Media
Digital Out-Of-Home Media : The Education Must Continue
Lloyd Tronco, Convenor of the Philippine Forum on Digital Out Of Home Media Despite the growing acceptance of outdoor media as a mainstream medi…
Technology
Trying Out P3 Indoor LED
Technology in LED screens is really different from when it first came on the scene with VGA type graphics reminiscent of an AT256 computer. Today, …
Technology
Samsung Advertises On Largest LED On GA Tower
MANILA, Philippines - Electronics giant, Samsung stunned EDSA's evening traffic the other night when it started running its new out-of-h…
Technology
Nestlé Brand University Tackles Digital Out-Of-Home Media
Out-of-home media veterans Bing Kimpo and Lloyd Tronco recently shared their expertise on Digital Signage and Digital Out-Of-Home media at the Nest…
Spotlight
Agencies Have To Adjust Their Measurement Criteria for OOH in 2015
There is no doubt that the emergence of the smartphone has created much impact in the lives of today's urban consumer. It has made our lives m…
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